- Searching for books recently, this title caught my eye. I do not plan to read the book, but I bet the message goes something like this: Instead of posting the latest notch on your CV and/or flashy results that no one can comprehend, post useful content in order to get leads and customers instead of likes and shares.
- If you are looking to build a following on Twitter, this 30-day reply challenge should help. Although the interaction of a connection is different from that of a follower, adapting the challenge to LinkedIn should help build your network on that platform as well.
- Your tweets have value. Based on number of followers, engagement rate, and other metrics, online calculators, such as this one, estimate possible earnings from your tweets. For example, every automated retweet from the OpenSees Twitter bot is currently valued in the $4.50-7.50 range. Of course, no one actually gives the bot this money, but it is cool to see what’s happening with OpenSees in the Twitterverse.
- Publications and citations are the currency of academia. Billable hours are the currency of consulting engineers. Not exposure. Replace “Assassins” with “Engineers” and this video makes a lot of sense.
Portwood Digital 
The 30-day reply challenge looks like a good way build value on Twitter. Thinking back a couple days to this post https://portwooddigital.com/2021/11/10/you-get-what-you-give/ do you have suggestions for simple (i.e., can be done in a day) ways folks to give back to the OpenSees community?
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Good idea! I’ll work on that (and may ask you for suggestions). Filling out 30 days seems tough, so I may start with 7 days.
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